JCPenney Brings “Joy to the World” in 2020 Holiday Ad

This holiday season, JCPenney is leaning into its iconic three-letter acronym with a spirited holiday campaign around Joy, Comfort, and Peace. Providing inspiration to our customers in year like no other, the campaign highlights the simple joys of creating special moments with family and friends, all while relying on JCPenney for everything needed to make holiday traditions as special and memorable as ever.

“With fresh gift ideas at every turn and deals earlier than ever, JCPenney is here to inspire customers this holiday however they choose to shop,’” said Jill Soltau, chief executive officer at JCPenney. “Shoppers will notice a sense of newness and excitement in the air at Penney’s this year, and we are thrilled to do our part to make the holidays convenient, safe, and every bit as special as years past.”

Now through the holidays, deals across home, jewelry, sleepwear, and apparel offer can’t-miss value. To receive gifts by Dec. 25, customers are encouraged to shop in-store – where store associates are successfully maintaining store capacity limits and social distancing within line queues, in addition to many safety precautions that have been in place for months – or select fast in-store pickup or our fully digital “no call needed” technology-based Style on the Go! Contact free curbside pickup service for online orders placed on the JCPenney flagship store,

With everything happening in the world this year, JCPenney knows its customers are looking for brands and retailers that reflect their values and offer a safe and convenient shopping experience in-store and online to make their lives easier. Serving its customers with joy since 1902, JCPenney does just that.