Today is International Women’s Day (IWD), a “global day celebrating the social, economic, cultural and political achievements of women.” This year’s national IWD theme, ‘Break the Bias,’ calls on us… [Continue Reading]
Category: Corporate Social Responsibility
Meet The JCPenney Creative Coalition
Created and curated by JCPenney’s internal team of BIPOC designers, the debut Hope & Wonder Black History Month collection was inspired by two sources 1) the generations within every Black… [Continue Reading]
JCPenney Focuses on Black Health and Wellness this February
JCPenney strives to make a positive impact on our associates, customers, and communities. We’ve been nationally recognized for our diverse workforce, we serve American families with inclusive sizing and adaptive… [Continue Reading]
Hope & Wonder™ Brand Brings Celebrations to Life and Gives Back
JCPenney unveils today Hope & Wonder™, a private label brand of apparel for everyone in the family as well as gifts, accessories, and home products designed to commemorate moments that… [Continue Reading]
JCPenney X Muhammad Ali “Be The Greatest” Campaign Kicks Off
The JCPenney X Muhammad Ali ‘Be The Greatest’ campaign, a new philanthropic initiative welcoming inaugural cause partner, Step Up, kicked off on Dec. 2, in a special livestream event. JCPenney Vice… [Continue Reading]
JCPenney Hosts Assistance League Shopping Spree for Underserved Youth
JCPenney and the Assistance League® of Greater Collin County (ALGCC) teamed up for a second year this October, to host a shopping-spree for children from under resourced communities– funded solely… [Continue Reading]
JCPenney and Muhammad Ali Announce a Long-Term Strategic Partnership that Features the G.O.A.T. as the Amplifier for JCPenney’s Goodwill Mission and Community Initiatives
JCPenney today announced that it has partnered with Muhammad Ali Enterprises, appointing the global icon as its Goodwill Ambassador. Through the long-term charitable partnership, Ali’s Six Core Principles will be… [Continue Reading]