JCPenney celebrates Mickey Mouse’s 90th Anniversary

Since his debut in Steamboat Willie on Nov. 18, 1928, Mickey Mouse has become a global pop culture icon known for his optimistic outlook and endearing personality. This November marks 90 years of Mickey and to honor this momentous milestone, JCPenney has launched a commemorative collection that celebrates Mickey’s heritage and personality.

Just in time for the holiday season, shoppers can now find over 600 Mickey Mouse 90th anniversary items across JCPenney. From waffle makers and slow cookers to jackets, jewelry, luggage, bedding and pajamas for the whole family, JCPenney offers a range of special Mickey Mouse anniversary product for every Disney fan on your list. Special Mickey Mouse 90th anniversary graphics easily identify the limited-time items throughout the store and online at Minnie is also included in the celebration and can be found on much of the same merchandise. Check out a few of our commemorative items below:

This exciting anniversary selection builds on our leadership as a destination for Disney merchandise. We opened our Disney shops inside JCPenney in 2013, bringing our customers an enchanting retail space offering Disney toys, collectibles and children’s apparel designed especially for JCPenney. In celebration of Mickey’s anniversary, Mickey Mouse will be prominently displayed in the center of our Disney shops throughout the holiday season. Customers can find Mickey and Minnie plushes, apparel and toys year-round, in addition to other beloved characters from Disney’s animated feature films and Disney Junior shows.


We are thrilled to celebrate 90 years of Mickey Mouse and look forward to continuing to be shopping destination for this beloved Disney character.