By Marvin R. Ellison, JCPenney Chairman and CEO I grew up as one of seven children, raised under modest circumstances in Brownsville, Tenn., a two-stoplight town between Memphis and Jackson… [Continue Reading]
Closing the Gap on Missed Opportunities
Category: Corporate
JCPenney Hosts 2018 General Manager Conference
Last week, we welcomed over 900 general and district managers from across the country to our annual General Manager Conference (GMC). Held at the Gaylord Texan Resort and Convention Center… [Continue Reading]
JCPenney Debuts New Brand Promise “Style and Value for All”
Psst…did you hear? We’re stepping up our style cred. Yesterday we launched a new campaign debuting our powerful new brand promise that emphasizes, “Style and value for all.” While value… [Continue Reading]
INFOGRAPHIC: A Snapshot of JCPenney Fourth Quarter and Full Year 2017 Results
JCPenney Honors Black History Month with Mellody Hobson and Dr. Michael Sorrell
JCPenney celebrated Black History Month with a series of events throughout the month of February under the theme “Act to Impact: Driving Action from Intent,” hosted by MOSAIC, the Company’s… [Continue Reading]
JCPenney earns first-ever REPREVE® Champions of Sustainability award
Retailer partners with REPREVE to find new life for plastic bottles in eco-chic clothing As environmentally-conscious consumers seek more sustainable options in their apparel and home needs, JCPenney is providing… [Continue Reading]
JCPenney Redesigns Okie Dokie® with Playful, Modern Aesthetic & Stylish Details
Lifestyle brand to expand into coordinating nursery and gift items this summer. JCPenney has a strong history in developing private brands, particularly when it comes to kids and babies. Mom… [Continue Reading]
