Rihanna surprised fans inside JCPenney to celebrate Fenty Beauty anniversary

by JCPenney Company on September 27, 2018

Earlier this month, singer turned entrepreneur Rihanna surprised fans attending the one-year anniversary celebration of Fenty Beauty by Rihanna inside the new JCPenney store at Brooklyn’s Kings Plaza. Rihanna revealed… [Continue Reading]

Teens invited to shop for prom necessities at the JCPenney “Get Prepped for Prom” event

by JCPenney Company on March 13, 2018March 13, 2018

Free Sephora inside JCPenney mini makeover and prom hair style salon consultation highlight the event’s head-to-toe offerings Prom shopping season has arrived. From the dress and accessories to the hairstyle,… [Continue Reading]