Earlier this year, we launched Lionel Richie Home exclusively at JCPenney.com and now we’re bringing Richie’s home collection into approximately 250 JCPenney stores beginning Sept. 7. We know customers… [Continue Reading]
Over 3,500 Brooklyn and Bailey McKnight fans flocked to select JCPenney stores in late July to meet the identical twin sisters and YouTube stars, who also serve as brand ambassadors… [Continue Reading]
A new school year represents a fresh start for teens and kids to reinvent their personal style. At JCPenney, we have the top trends and styles they want – at… [Continue Reading]
Arizona Jean Co. has always been known for trend-right denim in a variety of washes, fits and sizes but for back to school, we wanted to up our game by… [Continue Reading]
We’re excited to announce that we’ve collaborated with popular 16-year-old Latina actress and singer, Isabela Moner, for our latest capsule collection from Obsess. Launched earlier this year, Obsess, available exclusively… [Continue Reading]
We’re giving women a new reason to hit the beach with confidence this summer with the debut of our very own Boutique Plus swimwear line specifically designed for the full-figured… [Continue Reading]
Every body deserves great style and there are 100 million plus-size women who experience difficulty finding everything they need in terms of great fashion, quality and value. At JCPenney, we… [Continue Reading]
